How To Optimize Your Social Media Profiles – Free Checklist!
Social Media success begins with your profile. Your profiles are the first impression your potential clients or fans will get from you so make it count. In order to take advantage of this prime social media real estate, it’s critical to utilize the many places you can optimize your profiles.
This is referred to as SMO (Social Media Optimization) and since there’s a fancy term for it, it must be important right? Think of SMO as making it easy for your potential clients/fans to find you, telling them exactly what services you provide, and how they can contact you. The benefits of having fully optimize social media profiles are that you are improving your brand presence and awareness, your social profiles will lead them to your website, and let’s not forget the all powerful SEO. Search engines index social media profiles and will turn up results in searches for your business.
How to Optimize Your Social Media Profiles – A Few Tips
- Be as descriptive as possible
- Fill out profiles 100%
- Use Keywords – Words or Phrases that describe your business or terms that others will use to search for your industry or business
- Local Businesses – Include Location where possible to further benefit SEO
Click Here to get the FREE Social Media Profile Checklist to Create Quality Profiles Optimized for Growth, Search, and Success
Now, let’s look at 4 social networks and how to optimize the social media profiles on Facebook, Twitter, Google +, and Pinterest. These images will point out areas that your profile should update to ensure the best results.
Facebook Optimized Profile:
This is a look at the edit section of your Facebook page so you could see the areas that you have control of optimizing.
Twitter Optimized Profile:
Pinterest Optimized Profile:
Google + Optimized Profile:
Be sure to grab the checklist so you can optimize all areas of your social media profiles!